June 1, 2010 - A Done Deal!
It's confirmed! Natura Pet Foods, which includes California Natural Dog Food is now owned by the industrial giant, Procter & Gamble.
We have dropped California Natural from our 10 Best Dog Food List, and downgraded our dog food ratings of all Natura products to a very miserable 2 Scoops!
Read here for our thoughts on P&G and the future of Natura Dog Food. Please feel free to weigh in with your own opinions.
May 5, 2010 - Very Sad News!
What does California Natural Dog Food now have in common with Iams, Eukanuba, baby diapers, washing detergent, toothpaste ... ??!
We are keeping our noses to the ground, and once the deal is done, we will sadly be dropping all Natura Dog Foods from our 10 Best Dog Food List, and revising our dog food ratings accordingly.
You may wish to stock up on your California Natural and other Natura Dog Food brands now, before the deal is finalized.
Who knows what changes they will make to their dog food ingredients? Personally, we are not at all optimistic!
California Natural dog food is manufactured by Natura Pet Products, based in Santa Clara, CA.
The Natura dog food brands are generally considered some of the best quality dog food on the market. They are highly recommended by experts and consumers alike, who consistently rank them among the top 10 dog foods. They are also featured in the Whole Dog Journal's list of approved dog foods.
Their products are made at their own plant in Fremont, Nebraska, where they utilize an outstanding testing and quality control program. Their manufacturing certifications include: AIB Certification, APHIS Registration, ISO 9001:2001 Rating, and Organic Certification.
All Natura dog food is human grade quality, hormone and antibiotic free, and void of artificial chemical preservatives, additives, and by-products.
The majority of their ingredients are locally sourced, or purchased from reputable countries such as New Zealand. The Natura company representative told us they do not import any products from China.
All their products are rich in vitamins and chelated minerals, and Omega three and six fatty acids.
This product is branded as "Pure and Simple". It is a hypoallergenic dog food, beneficial for dogs with skin allergies and food sensitivities. Their product contains only one protein, one fat and one carbohydrate source. Additionally, it is free of gluten and wheat, corn, and soy.
The Natura representative told us that probiotics are intentionally omitted from this brand, in keeping with their "Pure and Simple" formula.
Official Website: www.californianaturalpet.com